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from humble beginnings rises an eco-boutique that’ll knock your socks off

November 26th, 2008 by lorraine · no comments

I wanted to introduce to you a new website that I found out about recently. They are called Embodies and they are dedicated to living a healthy lifestyle, inside and out, with the belief that being environmentally conscious is NOT a fad, but a way of life.

They have been very fortunate enough to work with a small group of designers dedicated to sustainable design. Designers which continue to push the boundaries and discover new fabrics, new designs, new packing materials, and indeed a new sustainable way to conduct business. All items in the boutique are carefully selected to ascertain that they are in accordance with the Embodies mission. Before any new line is featured, many questions are asked, such as:

  • What fabrics are used in the clothing?
  • Are they organic, sustainable, recycled or reclaimed? If so how?
  • Where are the items manufactured? Under what conditions?
  • What types of dyes are used in the clothing?
  • What type of packaging do the clothes ship in?
  • Is there a way to eliminate sending plastic hangers, plastic bags and other waste?

Embodies also has a retail presence in Larkspur, California; “a space that came to us dark, damp, unfriendly and definitely not environmentally friendly”.  After fixing up all the leaks, replacing the molded carpet with cork flooring and splashing some low/no VOC paint on the walls, the place was ready to go. Nothing fancy in terms of dollars, but totally unique. They also feature an organic mannequin, called Salle Mae, reclaimed  from Nike Town and selected for her natural body type (so not stick thin and diet inducing like the regular ones!).

So, why not take a peek at what they have to offer? I think you’ll be impressed with the range they have (from clothes to accessories to household goods). Also, they are just in the final process of setting up a holiday drive where all proceeds from the eco-gift wrap will be donated to the Blue Planet Project!!

As an added incentive, MuseGreen are offering its readers a 15% discount through December 31st! All you need to do is enter MG08EOY at checkout!

I think the following Embodies statement sums it all up:  “Eco is complicated. There are no easy answers and often there is no perfect answer. That being said, there are quite a few of us doing our own small part to make a difference. Our hope is that collectively as a whole we have a large positive impact.”


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